24/7Customer announces the Beyond Knowledge Conference Series

In association with IIMB & the NS Raghavan Center for Entrepreneurial Learning (NSRCEL).

Bangalore, April 10, 2004- 24/7 Customer (www.247customer.com), a leading provider of Business Process Outsourcing services to Global 500 companies, today announced the Beyond Knowledge Conference Series – the first seminar of the series will be held on the 10 th of April 2004 at the IIM-Bangalore campus. The seminar will be held in association with the Indian Institute of Management – Bangalore, under the aegis of the NS Raghavan Center for Entrepreneurial Learning (NSRCEL). Prof. P.G. Apte, Director IIMB, will be inaugurating this seminar series.

The First Beyond Knowledge seminar is a unique workshop that will offer an in-depth view of the rapidly growing BPO industry. The theme for this first academic seminar is “Identity of the faceless worker in Emerging Business & Technology Paradigms.”

At the First Beyond Knowledge Seminar,

eminent industry personalities and academicians will share their views and experiences on various facets of the BPO industry. Speakers include Prof. Murali Patibandla, IIMB, Prof. Pawan Mamidi, IIMB, Prosenjit Ganguly, VP Human Resources, HealthScribe, Johny Joseph, VP Learning & Development, 24/7 Customer and Dr. Vikram Prabhu, a practicing clinical psychiatrist.

The First Beyond Knowledge seminar will also include a panel discussion. Employees of 24/7 Customer will be given an academic platform to discuss Sociological and behavioral impact of the BPO industry on the youth of Bangalore. Mr. Suresh Venkat, Program Director, RadioCity - Bangalore will moderate the panel discussion. The seminar series is open to IIMB academic community and students, 24/7 Customer employees and special invitees from the external community.

24/7 Customer further announced the launch of its flagship academic initiative called “Beyond”, a first of its kind, management skills training traversing areas of contemporary management thought and practice for its employees. The program is being designed by Prof. Pavan Kumar Mamidi, Indian Institute of Management- Bangalore (IIMB) and managed by Meta-I Technologies, an Education Support Services company, incubated by IIMB/NSRCEL.

Commenting on the program, S Nagrajan, COO, 24/7 Customer stated, “We are extremely happy to be associated with the country's foremost management institute in an initiative to nurture our employees' aspirations for personal and professional growth. The Beyond initiative is part of our concerted efforts to build 24/7 Customer into a professional BPO company that provides stimulating work opportunities with a long-term career promise.”

Professor Pavan Mamidi, IIMB said, “ The intended interaction between IIMB and 24/7 Customer is meant to mark a new beginning in charting the truly profound changes that society and our thinking about technology are undergoing. We are starting to encounter systems that undermine standard notions of identity, ranging from Biotechnological advances to emergent organizational paradigms in distributed work environments. The fluid and amorphous state of identities of thousands of faceless workers will be addressed in particular.”

About NSRCEL
The Nadathur S. Raghavan Centre for Entrepreneurial Learning was set up in March 2002 to synergise with IIMB's focus on entrepreneurial studies. The Centre facilitates business growth by combining academic research with practical experiences. This is an endeavor, wherein entrepreneurial energy is facilitated by the IIMB academic community and industry interfaces.

About 24/7 Customer
24/7 Customer is a leading provider of outsourced contact center and BPO services to Global 500 companies. With Global 500 customers, over 5 million transactions being handled per month, an enviable 99.9% service uptime, and the industry's only performance guarantee, 24/7 Customer has a proven track record of success. Some of 24/7 Customer's clients include leading Global 500 Insurance, Telecommunications, Financial Services, Hospitality, Logistics, Retail, and Technology companies. Its multi-channel, outsourced solutions deliver twice the quality of other alternatives at a lower cost.

For more information , please contact

V Bharathwaj
Email: bharathwaj@247customer.com

Shimonti Sikdar
Email: shimonti.sikdar@247customer.com

Anney Sam Unnikrishnan
Email: anney.unnikrishnan@247customer.com

Or call

Sanjeeth Boloor / Anuroopa Pereira
Text 100, Bangalore
Ph: 91 80 22242284 / 22239005